Blog Archives

Online Business Directories – the Good, Bad and Ugly

Online business directories provide, among other things, links to a business website and if you’re a business just establishing or wanting to improve your ranking in search engines, they can help.  The question is which online business directories will give

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Posted in Economic Gardening, marketing, Social Marketing, strategy, Uncategorized

Social Marketing Conversations announces the Colorado Social Business Survey

“It is rapidly becoming a liability for companies to ignore their social presence – we make sure our clients dodge that bullet” Steven Groves / CEO, coauthor “ROI of Social Media” Social marketing is becoming a lynch-pin of any marketing campaign, whether it starts

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Posted in Current Affairs, Social Marketing, strategy, Uncategorized

Complexity Models in Social Marketing (Part deux)

Complexity in Social Marketing Model at SocialMktConvo.com

“Social media is maturing and being widely adopted by companies everywhere – many are still not prepared for it.” In the last post, the aspects that create complexity in social marketing were presented and in this post we look at

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Posted in Enterprise, marketing, Social Marketing, strategy, Uncategorized

Complexity in Social Marketing Content for the Enterprise

Complex diagram on a white board at SocialMktConvo.com

I read a recent study that was titled ‘Enterprise Content Management’ because I’ve been thinking about the complexities inherent in the world of social marketing for the corporate and large enterprise and I was hoping they had some insight to

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Posted in Enterprise, marketing, Social Marketing, Uncategorized

“There is no Waste in Social Media” an interview with Jason Baer of Convince & Convert

In December we had a BlogTalkRadio.com session with Jason Baer of Convince and Convert.  The session included Jay, Guy Powell and myself and we had several listeners who stayed with us for the 50 minutes of the program.  When I

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Posted in ROI of Social Media, Social Media, strategy, Uncategorized, Web/Tech