Blog Archives

Online Business Directories – the Good, Bad and Ugly

Online business directories provide, among other things, links to a business website and if you’re a business just establishing or wanting to improve your ranking in search engines, they can help.  The question is which online business directories will give

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Posted in Economic Gardening, marketing, Social Marketing, strategy, Uncategorized

The Social Economic Gardener

Waiting on my plane to depart from Chicago Midway, I had just sat down after an intense four-day session learning the principals of Economic Gardening and I was so inspired it was somewhat difficult to collect my racing thoughts into

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Posted in Economic Gardening, Entrepreneurship, Social Marketing

Getting the right B2B message to the right B2B audience – Everytime…

What three things (among the zillions of possible things) are impacting how marketers connect with and get the right message to the right audience?  First is that the noise in social media is deafening and secondly, if the message does

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Posted in Economic Gardening, Entrepreneurship, LinkedIn, Social Marketing, Social Media, strategy

Condensed Edition of Colorado Social Business Survey Now Available for Download!

Social marketing and the use of social media to attract prospects, service existing customers and connect with stakeholders is clearly becoming more and more relevant for businesses everywhere. We are also clearly well past the point in adoption of social

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Posted in Colorado, Social Marketing, strategy

Adapt or Die – Are They Only Alternatives?

The demands for better and better social marketing tactics for the digital marketer is constant and unrelenting.  In an article on ‘Digital Darwinism’ posted at PandoDaily.com, Brian Solis makes the case that traditional marketers need to update their skill set

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Posted in Enterprise, marketing, Social Marketing, strategy

Social Marketing Conversations announces the Colorado Social Business Survey

“It is rapidly becoming a liability for companies to ignore their social presence – we make sure our clients dodge that bullet” Steven Groves / CEO, coauthor “ROI of Social Media” Social marketing is becoming a lynch-pin of any marketing campaign, whether it starts

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Posted in Current Affairs, Social Marketing, strategy, Uncategorized